Digital Marketing Tips Post Lockdown

For many, the world was dramatically changed after the coronavirus pandemic hit American shores in full force. Everyone has had to adjust, from individuals to businesses. Some businesses have shut down completely due to being unable to do business, while others have managed to keep things going from the comfort of their homes. Regardless, all still standing businesses have had to scramble to try and find new ways to survive through all of this. With so many people staying in their houses, digital marketing has become more important than ever as people are constantly using their various screens right now. But how do you come up with a sound digital marketing strategy in the current climate? Here are a few tips.

Engage

Talk About Safety

Become Omni-Channel

Originally published at https://chartwestcott.com.

Chart Westcott is Co-Founder and COO at Ikarian Capital, LLC a long/short equity biotech focused investment adviser. Read more at http://chartwestcott.net.