Marketing is a crucial part of making a lawyer’s practice known to potential clients. Without marketing, the chances of gaining clients go down remarkably; without clients, lawyers might as well kiss their practice goodbye. To prevent that from happening, lawyers should use these four strategies to market their businesses.

Pay for advertisements

Buying advertisements can either be an effective marketing strategy or a complete waste of resources. Lawyers must start with a small budget and use every dollar wisely. Think about where potential clients congregate. For example, business lawyers who specialize in patent protection should pay for billboards near commercial districts. Advertise to…


When you run a law firm, the one thing you need to be sure of is drawing in clients. The more clients you have, the more money you’ll make, and the longer you’ll be able to run your firm. Some people may choose to hire an outside firm or spend a large amount of money on marketing to get their name known, but that’s not necessary. …


The winter storm earlier this year hit Texas hard. Between snow, ice, freezing temperatures, and dwindling resources, winter storm Uri sent Texans into an understandable panic. Some people are likely still suffering from the aftermath of the winter storm; luckily, there are ways that attorneys can help you out with sticky situations.

Price Gouging

Some utility companies took advantage of the winter storm and partook in price gouging. For those who are unaware, price gouging is when businesses raise the prices of their products or services exponentially. This isn’t to be confused with what businesses are allowed to do; in states of…


How to Make the Charitable Tax Policy More Equitable

The primary role of any tax regime is to fund government expenditure. Besides funding the government, tax laws can encourage citizens to engage in essential activities. For instance, they can incentivize funding for personal retirement accounts and charity. These incentives keep on fluctuating depending on the administration in place. The charitable tax deduction is one of the tax policies that was introduced to incentivize charitable giving. Charitable giving is help offered to nonprofit organizations. Some works done by these organizations include feeding and sheltering the less fortunate.

This deduction brings many…


Despite facing numerous segregation-era challenges as a young man in the American south, Hank Aaron was driven to achieve greatness, ultimately rising to fame as Major League Baseball star. Eventually topping Babe Ruth to take the home run record in 1974, Aaron was inducted into the sport’s hall of fame less than a decade later.

Through it all, Aaron remained cognizant of the need many youngsters still had for someone to offer assistance and a hand up as they scaled the ladder of success, launching the Hank Aaron Chasing the Dream Foundation with his wife in 1994. …


by Chart Westcott | Feb 23, 2021 | Blog, Chart Westcott, Donation, Giving, Philanthropy, Uncategorized

Donating is one way of giving back to your community. It is an act of compassion that helps a business to build goodwill and benefit the community. Charitable donations may also be a source of stress, and it might come with so many difficulties. Here are some of the things a small business should know about donating.

1. Donating Comes With Benefits

Donating connects you with the community. Most people like shopping in a business that cares for them and is not just after the profits. …


In the reality of significant climate change and advancing demand for energy, contemporary clean technologies have earned unmatched popularity. Such are the nuclear power options and energy storage technologies. Despite the innovations having an unmatched potential, there is a need for significant developments, which require ample capital to actualize.

Preliminary funding stages for Clean Tech have not been captious, a factor that has led to delayed growth of related companies. Clean Tech organizations suffer from the deficiency of starting power. …


Over the past few decades, the world has undergone an explosive technological revolution. The world is now far more fast-paced and full of potential than it has been before. The internet allows people to connect to each other and absorb information at lightning speeds. And technology has led to efficiency improvements that have changed the entire office world.

Chances are, your office uses some technology. Gone are the days when people could sort filing cabinets by hand and keep all their data on paper. But there are reasons that businesses should consider investing in more advanced tech.

Whether you’re a…


Philanthropies are used to planning for the future as a vital part of their success, so the uncertain times brought on by COVID-19 are especially challenging. The Monitor Institute of Deloitte talked with upwards of 75 leaders in the social sector to see how they are responding to the COVID-19 crisis. While many have already incorporated their emergency response measures, they don’t know what steps to take next. There seem to be two extreme sides.

Some philanthropists act like it’s 1918 all over again, viewing COVID-19 much like they did the Spanish Flu that lasted two years and took more…


In today’s polarized day-and-age, shaping policy may seem like a futile, uphill battle. However, it is during times like these that reshaping policy is more important than ever before. Challenging times is no excuse for simply giving up — tenacity and persistence is more important than ever. How does shaping policy look like in times of uncertainty? When dealing with vast communities with varied interests, presenting a coherent, direct message about the exact problem to solve goes a long way for rallying people together.

Additionally, assembling colleagues who have a similar vision into a core team is critical for bringing…

Chart Westcott

Chart Westcott is Co-Founder and COO at Ikarian Capital, LLC a long/short equity biotech focused investment adviser. Read more at http://chartwestcott.net.

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